Podcast Design Thinking: User segmentation and personasPost author:Mike ParsonsPost published:July 22, 2020Post category:PodcastDefine users and customers through four powerful lenses: demographic, psychographic, behavioural and geographic segmentation. Bring the user’s story to life through personas. You Might Also Like Podcast How Revolut overcame their People problems May 15, 2020 Podcast Find out what Automation looks like in 2020: Top 5 Emerging Technologies April 13, 2020 BottomUp Episode 3 Available now! January 21, 2020