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Read more about the article Product Management: How do I keep customers?
How do I keep customers

Product Management: How do I keep customers?

  • Post author:Mike Parsons
  • Post published:February 16, 2021
  • Post category:Podcast

We made it, the final episode of our unstuck series, where we look at the biggest challenges that product managers face, how do I keep customers? and we try to…

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Read more about the article Product Management: How do I get customers?
How to get customers

Product Management: How do I get customers?

  • Post author:Mike Parsons
  • Post published:February 16, 2021
  • Post category:Podcast

We are at the second last episode of our unstuck series, and we are asking the question, how do I get customers for my product or service? We often spend…

Continue ReadingProduct Management: How do I get customers?
Read more about the article Product Management: The best way to launch a product?
The best way to launch a product

Product Management: The best way to launch a product?

  • Post author:Mike Parsons
  • Post published:January 4, 2021
  • Post category:Podcast

The temptation is to go big for a product launch. I implore you to consider launching small. Stay focussed and use tactics like pre-order and beta testers to stay on track.

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Read more about the article Product Management: How to Test the problem-solution fit?
problem solution fit

Product Management: How to Test the problem-solution fit?

  • Post author:Mike Parsons
  • Post published:December 28, 2020
  • Post category:Podcast

Do you have a hot new product? Use the three different types of rapid prototyping to see if your users can complete their tasks with your latest creation.

Continue ReadingProduct Management: How to Test the problem-solution fit?
Read more about the article Product Management: How do I build a product team?
How do I build a product team

Product Management: How do I build a product team?

  • Post author:Mike Parsons
  • Post published:December 23, 2020
  • Post category:Podcast

There are five things we need to nurture to create high-performance teams. Discover how you can start leading with trust, conflict, commitment, accountability and results.

Continue ReadingProduct Management: How do I build a product team?
Read more about the article Product Management: Do I have a solution to the user’s problem?
Do you have a problem solution for your users?

Product Management: Do I have a solution to the user’s problem?

  • Post author:Mike Parsons
  • Post published:December 16, 2020
  • Post category:Podcast

We don't do guessing in product management. We love to test and learn. Discover what pain relievers and gain creators should be in your solution.

Continue ReadingProduct Management: Do I have a solution to the user’s problem?
Read more about the article Product Management: What is the user problem?

Product Management: What is the user problem?

  • Post author:Mike Parsons
  • Post published:December 14, 2020
  • Post category:Podcast

The start of a great product is knowing what problems your users face. Learn how to capture pains and gains your customer experiences when trying to get their jobs done.

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Read more about the article Product Management: Who is your product customer?
Who Is Your Customer?

Product Management: Who is your product customer?

  • Post author:Mike Parsons
  • Post published:December 9, 2020
  • Post category:Podcast

Don't underestimate the question of who is the customer for your product. Go deep and understand the four-part checklist you need to profile your customer correctly.

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Read more about the article Product Management: What’s the product idea?
What's Your Product Idea

Product Management: What’s the product idea?

  • Post author:Mike Parsons
  • Post published:December 7, 2020
  • Post category:Podcast

Crafting a simple and inspiring story for your product idea is essential. That's the story that will engage customers and potential employees alike. Learn how to share your product idea.

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Read more about the article New Episode: An Introduction to Lean Startup

New Episode: An Introduction to Lean Startup

  • Post author:Mike Parsons
  • Post published:November 9, 2020
  • Post category:lean

Lean Startup is a methodology for developing products. It’s a fast and iterative way to determine is a product viable. Let’s introduce ourselves to the methodology that is built around learning.

Continue ReadingNew Episode: An Introduction to Lean Startup

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